Detailed Processes for Club Management and Training

1. Auditing Current Procedures

2. Sales Strategy

3. Setting Up Procedures:

a) Sales Process

b) Reporting Process

c) Target Settings

4. Training of Sales Staff

5. Training of Trainers

6. Setting the KPA’s of Personal Trainers & General Trainers

7. Sales Target for Personal Trainers & General Trainers

8. Training Trainers on Sales

9. Setting Up House-keeping Processes

10. Setting up Trainers Reporting Process

11. Marketing Strategies:

a) Digital Marketing

b) Outdoor Marketing

c) Indirect Marketing through Referrals

d) In-house Marketing

12. Social Media Awareness:

a) Creating Social Media Page

b) Its Marketing

c) Managing the Page

13. Exit Strategy

Making KPA’S - Sales Staff

1. Lead Creation:

a) Digital Leads

b) Promotional Leads – Outdoor Activities

c) Referrals

d) Walk Ins

e) Renewals

f) Re – Instatements

2. Lead Management:

a) Calling Leads

b) Calling reports of the lead

c) Lead Follow Ups

d) Managing Leads on Google Sheet

3. Calling Process

4. Fitness Orientation for Walk – Ins

5. Sales Presentation for Walk-Ins

6. Managing CRM

7. Gym Management

a) Maintaining Registers:

a. Staff Attendance Register

b. Members Entry Register

c. Walk-In Register

8. Feedback Calls

9. Reporting to the Management:

a) Whats-App Reporting – Daily Sales Report ( Expected & Actual Sales)

b) Google Sheet Reporting

10. Weekly Target Reporting and Meeting

Making KPA’S - Trainers

1. Self Intro with Clients

2. Client’s Health Assessment

3. General Training - Exercises and Motivation

4. Schedule Making and Explaining it to Client

5. Updating the Schedules

6. Reporting of the Results on Monthly Basis

7. Taking review from Clients on Google Maps and FB page

8. Get 8-10 Referrals per Month

9. Enrolling Avg. 5 new Members from Referrals

10. Sales Target and PT Targets

11. Google Reviews